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Affiliate - Announcement - Press Release - Segmentation






Filling And Packaging Industry Articles And Press Releases

A new article directory has just been released to the world wide web. As the name suggests, Filling-And-Packaging.com is not a standard article directory, but is very dedicated to the filling and packaging industry. Unless most packaging industry related news directories that charge huge amount - sometimes several hundered or even thousand of dollars on membership fees, Filling-And-Packaging.com is - and will always remain - totaly for free! Editors and marketing people out of the filling and ........ Read More

Complete Guidance To Write & Optimize Press Release

Publicity is essential for a business, whether it is located at the market centre or on internet. When a business has small or even no promotion budget, “Press Release” is the optimum method to lure people. Online press release can provide considerable platform to reach huge online community. This article will provide complete guidance to make out well optimize and well written press release for PR distribution through the press release network. A well prepared press release would attract........ Read More

How Can Press Release Increase Web Traffic?

Publicity is indispensable to run a business, whether your business is located at the market center or on Internet. When a business has little or even no budget to promote, "Press Release" is the most advantageous method to promote business. Writing press release has become a prominent way to drive targeted web site traffic. In fact, if you are not writing press release you are missing the best way to boost targeted web site traffic to your website. Online press release provides considerable ........ Read More

Press Release Writing And Marketing

Are you the owner of an online business and eager to promote your website and your services without spending a single dollar? Press release writing could well be one of the ways to advertising your products online. Technically speaking, press releases are news item which you can transform to cater to your marketing goals by writing ads that have the features of general news. This could be very advantageous in your publicity campaign since many people are bored of reading ad copies that only ........ Read More

10 Critical Press Release Writing Tips

1. Start strong: Your title and initial lines should briefly and directly convey what you want to say. Include the “who, what, where, when and why” in the lead of your press release. The remaining part of your press release should include supporting facts and examples. 2. Make it easy for the media: Some media agencies and journalists will grab your press release and carry it in their publications with slight editing or no alteration. But even if it’s not used word for word, journalists........ Read More

Writing Press Releases - Getting It Right

A good news release consists of a short introduction. Journalists call this an ‘intro’. This should total perhaps no more than 25 words. Bear in mind that your text needs to answer the ‘six salient questions’: Who, What, Where, When, Why and How? Your intro will cover most but not necessarily all of them. Keep your article short and simple (Kiss). Remember, news is something new and unusual (see Galtung and Ruge, ‘News Values’ in Wikipedia). The second sentence or ‘lock-in’ buil........ Read More

The Magnificent Power Of The Press Release

However large your company might be and whatever services or products it provides, it must always communicate with its customers. It should gain publicity and credibility. One of the most widely used tools to achieve this is advertisement. Nevertheless, one should not forget that however effective and appealing your advertisement might be, most of people tend to regard it as oversimplified and exaggerated statement. Really, in my experience, few of potential customers take your every word for i........ Read More

Press Release: Marketing Good News

Once upon a time a press release was sent to the nearest newspaper in the hopes that at least some of the release might make it to newsprint. Today a press release to a local newspaper may be included only as an afterthought. In marketing your website the use of a press release can be an effective means of drawing people to your website. Certainly there are skills involved in writing a press release and there are plenty of qualified freelance writers who can assist you in the development o........ Read More

Press Releases Are Useless

Did you know that 98% of journalists go online daily (source: white paper released by Expansion Plus Inc. Here's the breakdown of what they’re doing while they’re on the Net: 92% article research 81% searching online for stories and information related to piece they're currently working on 76% to find new sources and/or experts 73% to find press releases If you're crafting a press release to fax or email to the media – stop! This is a colossal waste of your time. Why? Because th........ Read More

Blogs: Better Than A Press Release?

It can seem a little overwhelming to come up against the need to present knowledge based information on your site. Even more intimidating is the possibility of launching a business blog (b-blog). You may feel there is little to say and that it would be hard to maintain ongoing posts about your business, products or industry for any length of time. RSS Feeds One of the most comprehensive ways to keep up to date with your industry is to sign up for Real Simple Syndication (RSS) feeds from ot........ Read More

How To Write And Optimize An Effective Press Release.

Online press release can provide considerable platform to reach huge online community. This article will provide complete guidance to make out well optimize and well written press release for PR distribution through the press release network. A well prepared press release would attract journalists and is also well optimized for distribution to targeted audience. Proper keywords: Selecting key word is the most important part of press release optimization. Be very careful while deciding on a ke........ Read More

How To Write A Better Press Release

A press release is the most effective way to generate free publicity for your business or organization. A well-written press releases can generate mountains of coverage, and most of the time, that coverage will be more in-depth than any ad. Writing press releases are tricky; since they’re targeted mostly to journalists, the focus, style and tone is different from the typical business document. The following tips will help you craft a clear, creative press release. THE BASICS Like any new........ Read More

Your 6-step Plan For Press Release Placement

There's a clear way around press release failure and it's called the pitch. A lot like it sounds a pitch is a fast throw at busy editors about a possible story. If they want to find out more, then you send the press release. That leads me to a huge pet peeve: Sending out press releases via e-mail to a list of editors. From my experience it's never - ever - worked. I no longer try it and suggest you don't either. It's a waste of your time and all of the editors. Instead: 1. Focus on a handful o........ Read More

Smashing The Myth Of The Press Release

A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He gets a contract and becomes rich, famous and adored. The lesson: demo tapes are the secret of becoming a famous musician. Wait, you say, the demo tape was just a tool, just his way of conveying his talent. It's his ability as a musician that got him the contract and made him famous. You're right, of co........ Read More

Press Release Primer

Press releases have the potential  to create incredible exposure. Looking beyond the linking benefits, a well written press release may land you in newspapers, TV, and radio.  I write quick content daily  for websites.  When a good subject doesn't come to mind, I turn to a news search engine for inspiration.  Quite often the top results are press releases or  news articles feeding from those press releases.   Some of these releases inspire me; others ........ Read More


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