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Affiliate - Announcement - Press Release - Segmentation






Steps To A Writing An Effective Press Releases

ant to get the most media attention and spotlight for your business? Then the first place to start is with a GREAT press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait!! I’m going to show you easy methods to make your press release work for you and get the attention it deserves. Ready? Let’s go. We’ll briefly go over the basics because of their importance. Editors want to see things done the RIGHT way. I would b........ Read More

The Benefits Of Press Releases

So you have a new and bright web site that you will be putting in circulation very soon, you will need advertising for this site to make a big splash on the market. How does one go about writing a big press release for an impending site introduction? You are not alone if you are unsure on this, but there are a few pointers to get you started, and are successful at it at the same time. Keeping in mind that you are going to need the public’s attention, on this media release it is important to r........ Read More

How To Boost Your Affiliate Sales With Press Releases

The best way to boost your affiliate sales is to create something original and let people know about it--break out of the "me, too" crowd and do something different. There is a common misconception among affiliates that they are "stuck" with the marketing materials the product owners provide, and unable to do anything of their own. This is, by and large, not true. If you're not sure, ask. Most affiliate managers will okay outside materials if they can see them first. Your first step is to cre........ Read More

The Wrong Time To Write A Press Release

Is there ever a wrong time to try to get free publicity for your company, product, or service? Oh, yeah. The "wrong" time isn't just about bad days of the week, like Monday morning, or bad times of the year, like Christmas Eve. The wrong time I'm referring to is more internal. Let's say you're almost finished with your web site. It will be up next week, and you're almost ready to start taking orders. Is that the time to send out a press release? After all, everything will be ready by the tim........ Read More

The Magnificent Power Of The Press Release

However large your company might be and whatever services or products it provides, it must always communicate with its customers. It should gain publicity and credibility. One of the most widely used tools to achieve this is advertisement. Nevertheless, one should not forget that however effective and appealing your advertisement might be, most of people tend to regard it as oversimplified and exaggerated statement. Really, in my experience, few of potential customers take your every word for i........ Read More

Press Releases Are Useless

Did you know that 98% of journalists go online daily (source: white paper released by Expansion Plus Inc. Here's the breakdown of what they’re doing while they’re on the Net: 92% article research 81% searching online for stories and information related to piece they're currently working on 76% to find new sources and/or experts 73% to find press releases If you're crafting a press release to fax or email to the media – stop! This is a colossal waste of your time. Why? Because th........ Read More

Writing Killer Press Release For Massive Publicity

Online marketers are always on the lookout for promotional channels that are novel and are yet to be saturated with the unfortunate stigma of marketing abuse. Different people are constantly trying to find new ways by which they could promote their online enterprises. One of the newer, and most effective, marketing strategies are press releases. Press releases are informative and objective pieces which are supposed to be newsworthy, and are circulated in PR wires for pickup by various news ........ Read More

Successful Press Release Publishing

Powerful Press Releases is a book dedicated to writing effective press releases. “Full of valuable tips and techniques on everything from grammar and style to distribution.” Useful tips for write a press release The first lines of your press releases shall include: “FOR IMMEDIATE RELEASE” (or FOR RELEASE Dec 25, 2002) and “For more information, contact:” followed by your contact information. Craft a compelling headline. The headline makes your release stand out. Keep ........ Read More

Press Release System For Free Advertising

If you have a low budget or no budget your advertising campaign can still be done for free, and a small business owner can get free ads with large publishers. Magazines and other print publications have an ad to content ratio to maintain for legal reasons, and sometimes an issue has a blank space just waiting for an interesting press release (content) to match the size of an ad that they want to squeeze in for maximum revenue. I once developed a free ad campaign for a manufacturing company on ........ Read More

Smashing The Myth Of The Press Release

A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He gets a contract and becomes rich, famous and adored. The lesson: demo tapes are the secret of becoming a famous musician. Wait, you say, the demo tape was just a tool, just his way of conveying his talent. It's his ability as a musician that got him the contract and made him famous. You're right, of co........ Read More

Get The Word Out With Press Release Distribution

If you have a small business, chances are that you're struggling to establish or maintain your market niche. To grow your business to the next level, you need to get the word out to your target audience. You probably don't have the budget to place prominent print advertising, much less television and radio advertising. As it turns out, the best advertising - and the most effective advertising - is free advertising, in the form of media interest generated from a press release. But, even if you wr........ Read More

Complete Guidance To Write & Optimize Press Release

Publicity is essential for a business, whether it is located at the market centre or on internet. When a business has small or even no promotion budget, “Press Release” is the optimum method to lure people. Online press release can provide considerable platform to reach huge online community. This article will provide complete guidance to make out well optimize and well written press release for PR distribution through the press release network. A well prepared press release would attract........ Read More

Writing Press Releases - Getting It Right

A good news release consists of a short introduction. Journalists call this an ‘intro’. This should total perhaps no more than 25 words. Bear in mind that your text needs to answer the ‘six salient questions’: Who, What, Where, When, Why and How? Your intro will cover most but not necessarily all of them. Keep your article short and simple (Kiss). Remember, news is something new and unusual (see Galtung and Ruge, ‘News Values’ in Wikipedia). The second sentence or ‘lock-in’ buil........ Read More

Using A Press Release To Get More Customers

This guide aims to show you what a press release is, whether or not it will benefit your business and the basics of how to write one. There are many great stories about press releases being used to profit small business owners. If used correctly they can be used to get you into a small newspaper, driving customers to your business. Sometimes, even the most run-of-the-mill small business owner ends up getting international fame and huge business profits from a simple press release. A pre........ Read More

10 Critical Press Release Writing Tips

1. Start strong: Your title and initial lines should briefly and directly convey what you want to say. Include the “who, what, where, when and why” in the lead of your press release. The remaining part of your press release should include supporting facts and examples. 2. Make it easy for the media: Some media agencies and journalists will grab your press release and carry it in their publications with slight editing or no alteration. But even if it’s not used word for word, journalists........ Read More


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